Hugh（Zhou Huakang）

As a seasoned interior designer dedicated to empowering hotel assets through design, I have been deeply engaged in the field of hotel interior design for thirteen years, establishing myself as a practitioner with both an international perspective and local insight. My design career has always revolved around one core principle: shaping unique spatial narratives for hotel brands and ensuring these narratives translate into tangible commercial returns.

Core Expertise and Strengths:

· Dual-track Brand Understanding: Extensive experience in aligning with the standards of international hotel groups (such as IHG, Accor, Meli), coupled with a deep understanding of the product systems and rapid development needs of major domestic hotel groups (such as Huazhu and Jin Jiang). Skilled at finding the optimal balance between brand standards, local market demands, and cost control.
· Full-cycle Project Management: Comprehensive experience across multiple hotel categories and tiers, from luxury full-service and select-service hotels to mid-scale and economy segments. Proficient in managing the entire process from initial planning, conceptual design, and detailed development to construction documentation and on-site coordination, ensuring 100% realization of design intent.
· Commercial Design Thinking: Design goes beyond aesthetics. I focus on enhancing room efficiency through space planning, optimizing operational costs via circulation design, and increasing revenue per available space (e.g., F&B, meeting areas) through experiential scene creation. The owner's Return on Investment (ROI) is always a key consideration in design decisions.
· Resource Integration and Problem-Solving: Well-versed in various technical specifications, fire safety regulations, and material selection involved in hotel projects. Capable of effectively managing design teams and coordinating with multiple stakeholders, including owners, management companies, and contractors, to drive projects forward efficiently and resolve complex on-site issues.

Partial List of Collaborated Brands:
InterContinental Hotels Group (IHG) | Accor | Meli Hotels International | Marriott International | Wyndham Hotels & Resorts | Huazhu Group | Jin Jiang International (Holdings) Co., Ltd.

Design Philosophy:
I believe that exceptional hotel design is "the vessel for a brand's soul, the theater for guest memories, and the engine for asset value appreciation." It must fulfill functional and profitability requirements while simultaneously creating emotional connections that captivate guests and leave a lasting impression.