AD ARCHITECTURE SOOYOUBEAUTY SALON

：SOOYOU Project name: SOOYOUBEAUTY SALON Design firm: AD ARCHITECTURE （http://www.arch-ad.com/） E-mail: office@arch-ad.com Chief designer：Xie Peihe Design team: AD ARCHITECTURE Location: Harbin ,China Area: 450 m2 Main materials: Cementpaint, felt, wall finishes, stone panels Stat time: January 2020 Completion time: July 2020 Photographer: Ouyang Yun

The structure ofhuman body is a moving architecture, while cells – known as the basic units ofall organisms, are its building blocks. Asthe largest organ of human body, skin is the interface between the physicalbody and the outside world. Cells are constantly dying, and new ones arebeing made simultaneously, to maintain the healthy state of the body. It's abattle between death and rebirth.

Situatedat Qunli New District, Harbin, China, the project is a beauty salon that mainlytargets female consumers. The entrance wall echoes the arcs of the architecturewith its curved shape, creates a unique perspective to look inside, andindicates a sense of mystery in the space.

The design firm ADARCHITECTURE drew inspiration from the constant fission of cells in human body,and translated it into spatial structures via geometric shapes and basic lines.The "fission" of structures creates rich experiences along thecirculations while also providing privacy. The spatial design is aimed atevoking certain underlying body memories of people.

Form / Evolution In the space, straightlines and curves are combined to outline large geometric blocks, and the coolconcrete generates dramatic visual effects. Lines stretch and interweave, indicatingthe fluidity of human cells. As the customers slowly move within the space, thecontrast of the static and dynamic will become more apparent.

The spatial layouttakes into account SOOYOU's reservation-based service system. The circulation linksthe product display area on 1F, the VIP rooms on 2F, with a product displayarea in between. The consulting area on the mezzanine is separated to ensureprivacy for customers. It can be reached by an artistic staircase, which isseparated from the elevator used for customers who have already madereservation, to embody the brand's superior service system.

The overall space isdominated by dark hues, with the areas illuminated as spatial highlights. Shadowsextend along the edges of light, leaving infinite room for imagination. Theshift of brightness and darkness at different layers stimulates emotionalliberation, and offers calming and free experiences throughout the space.

Theaustere texture of concrete embodies the brand's concept that advocates healthand closeness to nature, whilst contributing to produce an avant-garde aestheticspace with low cost. The black felt wall coverings visually stretch the space,and helps to generate a more tranquil and comfortable atmosphere with itssound-absorbing properties.